Thursday, 22 November 2012

Initial ideas

Working title magazine:
Voice, TCM, Pulse, Chart, Turn It Up,

Target Audience - demogrsphic (gender, age etc)
15-24 year old, The target audience is aimed at the male gender however this doesn't mean its not aimed at woman.
Class:ABC1s
Race:All
Region:All

Target Audience - Psychographic
Mainstreamers/chart lovers. the reason for this is mainstreamers like to be like everyone else and they will be the biggest audience that will listen to the chart music

Price point
£2-£3.50 i think this is a good price for a magazine as its not too pricey however its not too cheap so it doesn't suggest that its a very cheap and nasty magazine but its also doesn't suggest it is a very upper class magazine.

Weekly/Monthly
Weekly as the charts are always changing so there will be alot to talk about each week.

Content
Most of the content will involve chart music however I may include other genres such as technology e.g headphones and style/fashion.

Style
Clean, glossy, modern, sharp. The reason for this is my magazine is aimed at middle/upperclass so people will be proud to carry it around as its a glossy, modern magazine.

USP or position in the market
Glossy, upperclass magazine full of chart updates etc.

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